sam101.com|Sales, Advertising and Marketing

You want to start an online business or open an internet venue for your current business. However, you don’t know enough about the technological world to understand how to effectively market yourself on the internet. Although keeping on top of the internet market will require frequent research and education, the following tips will help you as you start your foray into online marketing. Let’s take the example of marketing to University of Redlands students.

1. Make use of search engine optimization. Understanding things such as searchable keywords or target phrases, meta tags, and good webpage content will help you accomplish this task. However, unless you have extensive knowledge about online marketing and search engine optimization, you probably want to consider hiring a professional to accomplish this task for you.

2. Start a blog. Blogs serve multiple purposes. For example, when implementing search engine optimization (SEO), you can mention your website in your blog, providing valuable links to your main page. Also, you can use a blog to more fully connect with your target demographic. Create discussions, discuss specials, and appeal to your audience’s interests. For example, make your content appeals to colleges like the University of Redlands and discuss the cares and interests of students, subtly weaving in a plug for or link to your company.

3. Use optional email lists. Allow visitors to your website to give you their email address, thus signing up for promotional emails and information on special deals. Perhaps you sell used college textbooks. An interested University of Redlands student may look at your site and like it but not find what he or she is looking for. However, they may want to check out your site again later. Including the email option allows you to continually remind this student of your existence. When he or she needs another textbook, you’ll be the first company considered. And most likely, you’ll have the needed textbook this time.

Essentially, don’t be afraid of reaching out to the internet world. If it’s an online bookstore, make yourself visible. Let the college students know you exist. Don’t blend in. The internet is a big world. Learn to stick out of the crowd.

Jeffrey Gitomer walks you through the elements of improving your thinking in every aspect of your life.

Here are a few stats that Socialnomics.net reports:

• Over 50% of the world’s population is under 30-years-old
• 96% of them have joined a social network
• Facebook tops Google for weekly traffic in the U.S.
• Years to Reach 50 millions Users: Radio (38 Years), TV (13 Years), Internet (4 Years), iPod (3 Years)…
• Facebook added over 200 million users in less than a year
• If Facebook were a country it would be the world’s 3rd largest ahead of the United States and only behind China and India
• 2009 US Department of Education study revealed that on average, online students out performed those receiving face-to-face instruction
• The fastest growing segment on Facebook is 55-65 year-old females
• Generation Y and Z consider e-mail passé – some universities have stopped distributing e-mail accounts
• The #2 largest search engine in the world is YouTube
• Because of the speed in which social media enables communication, word of mouth now becomes world of mouth
• 24 of the 25 largest newspapers are experiencing record declines in circulation
• Social Media isn’t a fad, it’s a fundamental shift in the way we communicate
• Successful companies in social media act more like Dale Carnegie and less like Mad Men Listening first, selling second
• The ROI of social media is that your business will still exist in 5 years

Now download your free digital books on Social Networking and some of the hottest and fastest growing social networks online.

Get-Found-Online
Viral_Marketing
Twitter Book Geekpreneur
The Essential Guide to Social Media
Social Media Starter Kit-Tools
Social Media Time Management
LinkedIn For Business
Let’s Talk Social Media For Business
Getting A Foothold In Social Media
Executive Branding & Your LinkedIn Profile

TRANSCRIPT:
Shame on you. This could be the greatest night of our lives, but you’re going to let it be the worst. And I guarantee a week won’t go by in your life you won’t regret walking out, letting them get the best of you. Well, I’m not going home. We’ve come too far! And I’m going to stay right here and fight for this lost cause. A day may come when the courage of men fails… but it is not THIS day. The line must be drawn HERE. This far, no further! I’m not saying it’s going to be easy. You’re going to work harder than you ever worked before. But that’s fine, we’ll just get tougher with it! If a person grits his teeth and shows real determination, failure is not an option. That’s how winning is done! Believe me when I say we can break this army here, and win just one for the Gipper. But I say to you what every warrior has known since the beginning of time: you’ve got to get mad. I mean plum mad dog mean. If you would be free men, then you must fight to fulfill that promise! Let us cut out their living guts one inch at a time, and they will know what we can do! Let no man forget how menacing we are. We are lions! You’re like a big bear, man! This is YOUR time! Seize the day, never surrender, victory or death… that’s the Chicago Way! Who’s with me? Clap! Clap! Don’t let Tink die! Clap! Alright! Let’s fly! And gentlemen in England now abed shall know my name is the Lord when I tell our enemies that they may take our lives, but they’ll never take our Independence Day!

by http://www.matthewbelinkie.com

Dr. Ralph Shrader, Chairman & CEO of Booz Allen Hamilton, discusses three simple, yet powerful lessons about effort, relationships and time that can help us lead more fulfilling and contented lives.

Les Brown is an explosive motivational speaker, and this performance is one of his best ever! He brings a passion to the platform that is unparalleled by any other motivational speaker, and it is 100% from the heart. In this compelling motivational video, Les Brown shares the importance of living your dreams now, and not waiting for “some day” to go after your biggest aspirations.

In this clip, the founder of the Customer Empathy Institute, Ross Shafer, will show you the huge difference between Customer Service and Customer Empathy. In tough times, ALWAYS Empathy wins that battle.