February 12 2009
Increasing Your Sales
Increasing Your Sales: – In this economy almost salesperson can feel defeated. Don’t! Success doesn’t just happen you must plan for it!
Increasing Your Sales: “Get a plan – write down your goals.” Those are words from my mentor Jackie B. Cooper (The Automotive Sales Superstar!)
Increasing Your Sales: Not everyone is cut out for sales, if your not, hire an expert – your business depends on it!
Increasing Your Sales: If your doing your own sales define your process – know the steps needed during each phase. If a step isn’t working tweak it!
Increasing Your Sales: Information is important so manage your data.
Increasing Your Sales: You must know your market to grow it! Who? Where? How? When?
Increasing Your Sales: Know your benefits and features – How are you different from your competition? Does your market know the difference? Tell them!
Increasing Your Sales: Stay in front of your market. Don’t let them forget you when it is time to buy.
Increasing Your Sales: Look at your web site, marketing materials, company brand, message etc – would you buy from you? If not, change it now!
Increasing Your Sales: You can tell your client but when your clients tell your clients – BAM! Ask for testimonials they are gold to your market.
Increasing Your Sales: Get out there and network, network, network. Did I say, “get out there and network” – GO!
Increasing Your Sales: Be proactive, make a sales call, network, offer to speak to a local civic group. How can you get out there? Do it!
Increasing Your Sales: Become an expert by publishing a blog, write articles, let others post your articles to create buzz. Release press releases. Work it baby.
Increasing Your Sales: Define your sales goals. Be realistic. Don’t defeat yourself. As your sales skills grow let your goals grow. Stay with it.
Increasing Your Sales: Reward yourself so you get to know the feeling of winning, you’ll need to recall that feeling when you’re having a dry spell.
Increasing Your Sales: Review your progress. Review your plans. What worked last month might not work this month. Change what’s not working.
Increasing Your Sales: Start on your plan right now so you can take control over your sales success!
Increasing Your Sales: Outsourced what you can. It’s hard to do everything in the office and focus on sales too.
Increasing Your Sales: Before you hire a full-time salesperson consider – straight commission, a draw against commission or a salary plus bonus.
Increasing Your Sales: Just getting started in business, don’t have the ability to hire an experienced professional – think intern.
Increasing Your Sales: Contact the local college students often work for free a few hours a week in exchange for the ability to list the experience on their resume.
Increasing Your Sales: Define your sales call objectives. Know what the objectives are for each phone call, meeting, or written communication.
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