Here’s the latest video of Tom expounding on The Little BIG Things before starting work on the book. All the seeds of the 163 Ways to Pursue Excellence are in this video series, though the text of the book is different from what you’ll find here, because Tom edited about 5 (or 10) times. In this video, Tom explains that taking control of your own career is not an option, but a must.
Get a PDF transcript of the video’s content: More on Brand You.
Popularity: 2% [?]
Rod McNealy, Johnson & Johnson Marketing Executive, Wharton Lecturer, presenting case study on great Branding by Apple Computers.
Popularity: 1% [?]